On-Demand Webinar: Using TikToks and Reels to Market AL

This training will explore short-form social media content through the lens of assisted living communities in Nebraska looking to attract residents, recruit team members, and market themselves. Best practices, strategies, and video templates will be shared so you can start making your own TikToks and Reels immediately.

 

On-Demand Elevate Assisted Living Webinar Series, Part 3 | Using TikToks and Reels to Market Your Assisted Living Facility 

Originally held September 11, 2024

Register for Full Webinar Series

Location: Virtual only

Content: Attention spans have been shrinking over the last 20 years, declining from 2.5 minutes in 2004 to less than 50 seconds today. These trends have affected how we consume content and led to a boom in short-form social media content like TikToks and Instagram Reels. This training will explore short-form social media content through the lens of assisted living communities in Nebraska looking to attract residents, recruit team members, and market themselves. Best practices, strategies, and video templates will be shared so you can start making your own TikToks and Reels immediately.

Objectives: At the completion of the training, the participant will be able to: 

  1. Understand best practices for short-form content on social media
  2. Evaluate and develop their facility’s social media strategy
  3. Utilize short-form video templates and ideas specifically created for assisted living communities

Audience: This program is appropriate for administrators, owners, directors, directors of nursing, nurses, and team leaders in assisted living communities.

Speaker: Katy Weber, Marketing Manager, Nebraska Health Care Association

Format: Virtual only. The recordings and handouts are linked in the "Education" tab of your member profile. If you need technical assistance, please call 402-435-3551 or email [email protected]

Registration Information: If you wish to confirm your registration, call the NHCA office at 402-435-3551.

Registration Fee (continuing education credit included):     Member  Non-Member
Full Four-Part Webinar Series  $200  $400
Per Individual Webinar  $60  $120

CE Credit: 0.75 hours of continuing education is available. Please defer to your licensing board or agency to ensure courses taken meet your license requirements.

Evaluations: Please provide feedback on the course by completing the evaluation, which is available in the "Education" tab in your account profile.

Cancellation Policy: Substitution, cancellation, and refund policies can be found at this link.

When
9/11/2024 12:00 PM - 12:45 PM
Central Daylight Time
Where
NE UNITED STATES
Registration
Sign in or create an account to register